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Truman Boot Company: Skilled Work and American Craftsmanship in Boulder, Colorado | Vince Romano

Skilled Work and American Craftstmanship | Vince Romano

Vince Romano started his career in the dairy industry at a very young age.

After traveling throughout the world, Vince realized he wanted to do something that utilized the skill and heritage of the American workforce. 

With that, Truman Boot Co was born. Truman Boot Company handcrafts less than 2,000 boots in a calendar year. 

This week on Small Business War Stories, Vince Romano join us from Boulder, Co. 

Three reasons to tune in this week:

  • Learn about how Vince’s very early independent start in farming business sculpted his future as a business owner and employer. 
  • Learn about Vince’s challenge in finding skilled workers and his unique brand of hiring or “poaching” great workers. 
  • Learn how Vince is able to manufacture his boots within the United States while working with other businesses in the country and how there is a snowball effect when companies produce within the US.  

Listen to the podcast:


This episode is part of the Soul of America tour sponsored by Freshbooks. During October 2017, I took my second tour of America. I drove with my puppy Muddy Waggers, my guitar, and my podcasting equipment with the goal of recording podcast episodes with small business owners throughout the heart of America.

If you have any questions or comments about today’s episode, please leave them below.


Pablo Fuentes

Pablo Fuentes was the Founder and CEO of Proven. He was also the host and producer of the Small Business War Stories podcast. Pablo is currently the Founder of makepath, a spatial analysis firm. He is a graduate of the Stanford Graduate School of Business and UCLA. He loves dogs, film photography, and Brazilian Jiu-Jitsu. He is also a blues guitar player and builder.

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