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25 Great Social Media Tools


Great Social Media ToolsWe compiled this list of great social media tools to help you to either get started or to amplify the  social media strategy for your business!

Check them out and see which ones work best for your social media and marketing efforts!

Whether you are looking for software solutions for your SMB or large business, these are all great tools.

25 Great Social Media Tools

HubSpot – Hubspot is an inbound marketing and sales platform that helps customers attract leads and convert them into customers. Aside from the product itself, HubSpot offers an extensive amount of materials related to marketing your business. 

IFTTT – IFTTT stands for “If This Then That”.  It saves you time online by allowing you to create social media “recipes” in order to automate social media processes. 

Hootsuite – Hootsuite is a social media platform that allows you to manage several networks, engage with your customers and measure your success. 

Buffer –  Buffer is an easy-to-use tool to help you queue and schedule social media updates across various platforms (Facebook, Twitter, LinkedIn, Google+, etc)

Ninja Outreach –  NinjaOutreach is a prospecting and outreach tool which allow marketers to identify and search influencers on Twitter and Instagram.  

Bitly – Bitly is a service that allows you to shorten, share and measure URLs.  This is an invaluable tool for those using Twitter or those with long, cumbersome links! 

SlideShare – SlideShare is a great place to share and consume helpful presentations and infographics across many industries.  SlideShare is a great place to learn or to share your own informative visual materials. 

Unsplash – Unsplash is a stock photography site that offers ten new high resolution photos every ten days.  Under their Creative Commons Zero license, you can “Do whatever you want” with Unsplash’s library of photos! 

Pablo – Pablo is a tool from Buffer that lets you easily design and share images for social media posts in less than 30 seconds.

Portent Idea Generator – Got writer’s block?  Enter your subject into Portent’s Idea Generator and let it give you some good ideas! 

Giphy – Run through your stock image budget this week?  Use giphy to generate fun, animated gif images to pair with your content! People love gifs! 

Pocket – Save articles, videos or anything from the internet in pocket and access later from any device.  This is great for the busy person on the go who loves to consume content. 

Canva – Canva is simple graphic design software that allows one to create beautiful documents from their collection of templates and stunning graphics.

Buzzsumo –  BuzzSumo allows content marketers to easily identify what content is successful in their market.  

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Edgar — Allows you to categorize and store your content. Edgar helps you to schedule (and re-schedule) your content to make sure it gets the exposure it deserves. 

PostPlanner – PostPlanner is a marketing tool that works with Facebook to find, organize and post engaging content to your Facebook audience.  

CoSchedule – CoSchedule offers elegant tools (scheduler, calendar, workflow management) in order to allow you to plan and execute marketing efforts.  CoSchedule also has plenty of integrations with tools you likely are already using! 

Mention – Mention monitors your brand’s presence across the web.  Mention also includes tools that  allow you to interact with your customer base and share related content with them. 

Feedly –  Feedly allows you to arrange stories and other content into a clean, simple, easy-to-read collection of content.  

Social Mention–  Social Mention allows you to aggregate content into a single stream by subject.  With Social Mention, you can easily track what people are saying about your company and/or your product! 

SumAll – SumAll is a data analytics software that gives small businesses access to reports and statistics previously only available to large companies with large budgets.  

Google Alerts – Google Alerts allow you to track mentions and stories about the subject of your choice.  When mentioned in news, Google will email you the story on your topic of choice. 

TweetReach – TweetReach works in real-time to monitor all tweets on the subject of your choice. TweetReach also has analytics tools to improve the times to tweet, your best hashtags and behaviors of those interacting with your tweets!

Addictomatic Addictomatic keeps an eye on recent developments in your industry and your own brand reputation.  Find the latest buzz on the topic of your choice! 

TweetDeckTweetDeck helps the basic Twitter user schedule tweets, monitor interactions and messages, and track hashtags.  It can be used across several accounts. 

Infogr.am – Infogram helps you to create and publish beautiful infographics in order to illustrate data  you want to share! Everybody loves infographics! 

There are many tools to help marketing teams of all sizes.  Whether you are one person doing it all or a team of 20+ people, there are tools for you to utilize!

Have any other social media and marketing tools that you simply cannot live without?

Let us know!

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Caileen Kehayas

Caileen is the Director of Marketing at Proven. When she is not blogging or tweeting, she likes to hit the nearest trail for a run, take her camera on a trip or curl up with a good book.

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