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Pablo Fuentes

Pablo Fuentes is the CEO of Proven. He is a graduate of the Stanford Graduate School of Business and UCLA. He is a Brazilian Jiu-Jitsu practitioner and a blues guitar player and builder.

Recent Posts

How to Market to College Students | Featuring BinStored and ShuttleHome

Posted by Pablo Fuentes on February 15, 2017

There are over 21 million college students in the U.S.

Generation Y (or Millennials) is the largest consumer group in U.S. history.

Despite the demographic's size, people often dismiss college students as not having money or they market to them like any other segment of the market.

However, students spend up to $30 billion on college back-to-school purchasing alone. There are huge opportunities for entrepreneurs who know how to reach this generation.

But how do you market to this young tech-savy generation that has grown up with smartphones and everything available on-demand?

To answer this question, we talked with Dean Ginsberg, founder of two successful companies, BinStored and ShuttleHome, that market directly to college students.

In today's episode of Small Business War Stories, we explore how to market to college students and much more with Dean Ginsberg.

Read the full article >>

What is Social Entrepreneurship? Balancing People and Profit | Featuring Tribute

Posted by Pablo Fuentes on February 8, 2017

Social entrepreneurship can be difficult to define.

There are also many misconceptions when it comes to social enterprises. 

People think that a company with a social mission can't be as successful as a purely for-profit business. 

However, Andrew Horn, Founder of Tribute, a socially conscious company that helps people build video tributes for their friends and family, believes this is simply not true.

He defines social entrepreneurship as a business with a dual or triple business goal, a balance between people, profit and the planet. A social entrepreneur strives to build businesses that are not only profitable, but have genuine impact on people's lives.

In today's episode of Small Business War Stories, we explore this topic and more with Tribute CEO and founder Andrew Horn.

Read the full article >>

How to Start a Manufacturing Business | Featuring Tecovas

Posted by Pablo Fuentes on February 1, 2017

Let's face it, when we think about startups, we think about social network giants like Facebook and Twitter or on-demand companies like Lyft or Eat24.

We don't think about the manufacturing business. 

However, companies like Warby Parker, Bonobos, and today's podcast guest Tecovas is starting to change that perception.

They are all part of the "hardware renaissance".

It's no longer about the cloud, it's about physical products. 

These companies are disrupting the manufacturing industry by leveraging technology to manufacture top notch products for fair prices that they sell direct to consumers, circumventing distributors and stores.

In today's episode of Small Business War Stories, learn more about how Tecovas in Austin, Texas is changing the way high quality cowboy boots are produced and sold.

Read the full article >>

The Small Business War Stories Podcast

Posted by Pablo Fuentes on January 25, 2017
 

Small businesses are the soul of America. This is where they tell their stories.

We want to showcase how our stories bind us; how America is more united than it sometimes feels.

Small Business War Stories is a weekly 30 minute show recorded in person with small business owners. We discuss different topics and get the triumphs, struggles, and funny stories from our guests' everyday lives.

Hosted by Pablo Fuentes, CEO and Founder of Proven, the leading small business hiring tool.

Read the full article >>

How to Build a Brand | Featuring Home Slice Pizza

Posted by Pablo Fuentes on January 25, 2017

A recognizable brand is one of the most valuable assets a business can have. 

Brands with a die-hard following are the envy of every other business out there. These evangelical fans tell everyone they know about the business and share their love online.  

They become that brand's ambassadors and free marketing engine.

But how can you build a brand like this?

Find out how Austin, Texas's Home Slice Pizza did just this with no paid advertising!

This and more in the first episode of Small Business War Stories. 

Read the full article >>

Eight Pivots to Profitability... From Idea to Growing Business

Posted by Pablo Fuentes on July 19, 2016

You can't always get what you want
But if you try sometimes well you just might find
You get what you need

The Rolling Stones

I started Proven with Sean Falconer and Joe Mellin when we were all graduate students at Stanford (MBA, Computer Science Post-Doc, Masters in Design).

The original idea development began in 2009, and we first received seed funding in 2010.

The soul of the idea has always been: How do you use mobile phones to help people hire and get hired? And, how do you build products for a demographic that has been historically overlooked by hiring software?

By traditional Silicon Valley standards, we have not been a smashing success. However, we have survived, adapted, iterated, and pivoted along the way to find our way (ninth time’s the charm!). 

Today we have seven figure revenues and are growing 50-60% per year. We are profitable, we are fully remote, and we are happy. Can’t ask for much more.

Read the full article >>

How to Negotiate: Four Negotiation Lessons from the UFC 200 Conor McGregor Saga

Posted by Pablo Fuentes on April 28, 2016

Learning how to negotiate requires work and preparation.

The movies show you the exchange of two people playing a game of virtual chicken, going head-on until a person blinks.

Reality is more complex.

A lot of preparation goes into understanding why, how, and when a party has leverage in a negotiation.

Read the full article >>

How to Interview Job Candidates (The Definitive Guide)

Posted by Pablo Fuentes on January 19, 2016

Understanding how to conduct an interview can be daunting. But it’s an essential part of a successful hiring process.

Interviewing well takes practice and constant improvement. You never fully "have it down."

Not only that but candidates, your company, and the hiring environment are constantly changing. But by continuously learning (even if it’s a few minutes a week) you can stay ahead of the competition and win the talent game.

This guide, filled with links to the best interview tips, interview techniques and job interview questions is the perfect starting point to kick off your educational process (or improve what you’re already doing).

Read the full article >>
 

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